Category: Branding & Online Identity

Personal branding is about honing your skills, narrowing your focus, and getting clear on what you’re passionate about so that you have consistent career marketing messages and brand communications. Branding is not just about you being better than your competition (colleagues, coworkers, connections). It’s about getting your prospective employers and recruiters to identify you as […]

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It’s kinda hard to really be out of the loop these days..if I miss the breaking news or don’t get a chance to read a newspaper, I can simply log into one of my social media and get the facts. When it comes to your executive career, popular social media websites like Facebook, LinkedIn, and […]

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Every way you turn, you keep hearing about branding. However, do you really understand the importance of personal branding and what it means for your job search and career success. In today’s competitive job market where the best of the best are challenged for top-paying positions and key leadership roles, you need a strong brand […]

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Rain, rain, rain, and more rain. We are in the month of June, but Mother Nature has other ideas. I am attending the Capital Jazz festival tomorrow and while I am looking forward to a variety of outdoor concerts, sitting in the rain is not so appealing to me. So, I am pleading with Mother […]

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I am sitting here sipping on orange-banana-carrot smoothie, part of my new “green smoothie a day” routine…though this one is more orange than green, it’s still good for you…yummy! Two more days and I am on a plane, my Kindle Fire is loaded with books and movies and my mind is halfway there already. So […]

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What’s your competitive advantage in today’s job market? There are three holidays that are most exciting to me – Thanksgiving, Christmas and Easter. So as the entire country starts to buzz with new energy, get busy with menu planning, get organized with travel plans and get joyful about seeing family and loved ones – well, […]

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